Foster Joins as GOLFTEC’s Chief Strategy Officer
By Ryan Gager
GOLFTEC announces an addition to their leadership team with the appointment of golf industry veteran Jeff Foster to the position of Chief Strategy Officer.
Foster brings a wealth of business-to-consumer expertise and experience in the areas of revenue growth, product development, brand marketing, event management, sponsorships and data science, most recently having served as Chief Revenue Officer and President of Buffalo Groupe.
Reporting to Chief Executive Officer, Joe Assell, Foster will oversee new revenue growth opportunities as well as key strategic partnerships. He will be responsible for developing and executing strategies that build on GOLFTEC’s position as the world leader in golf improvement and spearhead innovations that drive transformational change.
Foster joins GOLFTEC after working for over 20 years as a high-impact executive within the golf industry. Prior to his role at Buffalo Groupe, Foster spent several years working for NBC Universal and their GOLF division where he was responsible for numerous businesses including GolfNow, Golf Channel Am Tour, Golf Advisor and other business units.
In addition to his new role at GOLFTEC, Foster will continue to support Buffalo Groupe as an acting member of their Board of Directors.
With over 230 locations worldwide and over 900 Certified Personal Coaches, GOLFTEC is the world leader in golf improvement. In 2021, GOLFTEC Coaches provided over 1.5 million golf lessons to nearly 200,000 golfers with an average improvement of 7 strokes. In 2022, GOLFTEC will continue its momentum by opening approximately 30 new locations and developing new digital-first products that enhance and expand the GOLFTEC improvement experience.